First Serve Memphis provides academic, life skills and tennis programming that challenges and inspires underserved young people who are dedicated to succeed in life. No child is denied access to First Serve Memphis for their inability to pay. The funds raised through the 1st Annual "Get Match Tough" Youth Tennis Challenge will make it possible to continue serving kids in the Frayser and Whitehaven neighborhoods to learn valuable skills that help them succeed in their lives immediately and over the long term.